General Prime Burger

General Prime Burger

Launched in 2004, General Prime Burger was created with the proposal of transforming traditional burgers in actual gourmet recipes. With its own abattoir responsible for the production of burgers, the group has a complete structure that takes care of everything – from receiving raw materials and conserving them in special freezers, to preparing the food, always using prime ingredients – so that the meat is always fresh and delicious.

General Prime Burger also has a New Product Development Program that tests new products at each 3-month period, trying to include in the menu what the public likes the most. Burgers, sandwiches, pastas, salads and desserts that are constantly renewed and that attract a varied clientele, from different styles and ages.

Always growing, General Prime Burger has now three branches located in São Paulo, one in Campinas and one in Alphaville.

Faithful to this principle, the house has already won many prizes: was twice elected the best burger place in Brasil, by Prêmio Gula 2011 / 2006. In Revista Veja SP, it has won prizes for the best Milk Shake 2006 / 2007, Best Hot Dog 2006 / 2007, Best Cheese Pepperoni2006, Food Highlight 2006 / 2007 / 2008 / 2009;

Kaá

Av. Presidente Juscelino Kubitschek, 279
Vila Olímpia, São Paulo
+55 11 3045-0043

Kaá

 A green oasis in the middle of busy avenue Juscelino Kubistchek, the restaurant Kaá has established itself as an address for both business meetings and family meetings. A 700 square foot space, the house has already won many prizes for its architecture project, signed by Arthur Casas in 2010. For example,  Kaá was considered one of the most beautiful restaurants in the world by the prestigious “Wallpaper Design Awards”.

 

Italy

Rua Oscar Freire, 450
Jardins, São Paulo
+55 11 3167-7489

Italy

 .Italy opened its doors at Oscar Freire in August, 2011. As the name indicates, the restaurant presents non-pretentious Italian food, with fresh pasta, antepasti and a cozy decoration.

The kitchen presents classic Italian recipes, as fresh pasta, risottos and foccacias. The trattoria also offers a wide selection of antipasti, as cheese and canned goods prepared at the restaurant served directly at the tables in friendly carts.